Social Media Marketing

SOCIAL MEDIA MARKETING

Why use Social Media Marketing?

The business benefits of effective social media use include: Brand awareness – compelling and relevant content will grab the attention of potential customers and increase brand disability.

We can help small businesses set-up their social media accounts, supply the assets required, manage or train staff in how to manage paid-for social media campaigns.

We can also help SME and national businesses implement a monthly social media content plan.

We work with some talented people who can manage your social media marketing on whichever platforms best serve your goals, brand and audience. It’s a team effort including strategists, content writers, designers and schedulers.

60+ social networking sites you need to know about

• Facebook
• What’s App
• QQ
• We Chat
• QZone
• Tumblr
• Instagram
• Twitter
• Google+
• Baidu of China
• Skype
• Viper
• Sina Weibo
• Line
• Snap Chat
• V Kontakte
• Pinterest
• LinkedIn
• Telegram
• Redditt
• Taringa
• Foursquare
• renren
• Tagged
• Badoo
• myspace
• Stumble Upon
• The-Dots
• Kiwibox.com
• Skyrock
• Delicious
• Snapfish
• Reverb Nation
• Flixster
• Care2
• Cafemom
• ravelry
• Nextdoor
• Wayn
• Cellufun
• You Tube
• Vine
• Viadeo
• XING
• Xanga
• We Heart It
• BUZZNET
• Devian Art
• Flickr
• Tout
• Vimeo

More info on these to follow!

Tips on how to prepare a Social Media Strategy

• Hire an agency
• Start with a fact-find and market summary
• Define your goals 
• Set targets
• Set timings
• Define target audience
• Define market segments
• Discuss the ‘The Brand Social Media Plan’, decide which social media tools to use, the tone, voice, images & messages
• Insight and research, customer behaviour, what do we already know about this audience?
• Define the key brand messages to each audience and segment
• Strategic Development and Strategy – ensure a cross-funnel approach, ensure you include tactics and plans to grow your audience
• Set the budget and schedule
• Plan the resource 
• Decide the best tactics to use for each audience and segment
• Develop a Content Strategy – develop content both text and visual, engage your audience (potential customers), develop a likeable personality, use a strong call to action
• Engage the audience with the right messages and images
• Encourage loyalty, trust, and interest
• Promote sharing of content
• Launch and measure the results

JOIN THE STREETS FAMILY 

To discuss a Social Media Marketing Plan for your business simply call Streets on 01485 779454

M 07855447968, email Maddie@streetsmarketing.co.uk

Or message Streets on Facebook

Or connect with Managing Director Madeleine Lillywhite on LinkedIn.